Yesterday Eminem’s manager and the CEO of Def Jam, Paul Rosenberg, announced Drew Estate’s collaboration with Shady Records’ on a limited-edition cigar. The collaboration celebrates the the 20th anniversary of the label, founded by Eminem and Paul back in 1999.
Since “Shady XV”, Eminem has signed Westside Gunn, Conway The Machine and Boogie, Yelawolf left the label and Slaughterhouse broke up. So, I think it’s time for Eminem to promote these new artists with Shady XX album. Check out my observation in the video below: